Postby I45Tex » 14 Jun 2019 14:09
Uptown and especially Victory have no track record to indicate that that is their appeal, tamtagon.
The kind of urban Deep Ellum / Discovery District office product is not there. VP is as sterile as Austin's Domain. But without the lower cost higher choice home options for relocations that then come with Domain, Las Colinas, Cypress Waters, CityLine, Southlake or Legacy. As a result, it primarily signs small relos (new out of town law firm or ad firm local offices) and relos from firms that already have a reason to have staff commuting downtown, right? Who from outside Texas *would* Victory be a sweet spot for? I can't think of any who wouldn't immediately find somewhere else in the county slightly sweeter.
I read Whataburger (who moved from Corpus to SA a few years back) may be exploring a sale to private equity. I could see them -- or a Houston/OKC/Tulsa firm that's not in oil & gas -- or small-city-Louisiana-based CenturyLink, perhaps, making something worthwhile for their organization's national recruiting out of a consolidation in the Victory Park subsubmarket. It still seems like this location will remain a niche unto itself until the West End and Design District are more walkable to and through it.